Presenting ideas to a client who understands very little English can be a challenge. But we all ended up speaking the international language of good advertising (corny, right?) and did some nice work.
When you have two big clients to please, you worry twice as much. Everything from start to finish on this spot went smoothly and both clients approved it immediately. Amazing...
A photo project covering the disappearance of the Catskill Hotels.
Print and Outdoor Campaign
Directing these distinguished athletes during each photoshoot was a real honor. This campaign covered the city of Washington, DC during the NBA Allstars and Flushing Meadows, NY during the US Open Tennis.
CohnReznick wanted to be seen as a forward thinking company. So when big news hits, much like the old EF Hutton, they want people to hear what CohnReznick has to say. In addition to improving their brand image to the outside, we helped them instill forward thinking to their employees.
These outdoor posters for Sarah MacLachlan's all female concert were all photographed by women.
Donna Whiston turned her detached garage into a stunning salon. And without any promotions, she had no trouble getting new clients. Until Covid hit. That’s when she asked me for help. I photographed her place, made sure her tagline and copy highlighted the “private” aspect and then designed promotions.
A subsidiary of Sears, this tire company wanted to stand out. What better than a unique design and a voice with an edge.
Epsilen creates learning software for college faculty. Unlike their old website, we redesigned the site to be more user-friendly and open. The homepage included a mini-movie of dynamic images that were then pulled through other areas of their advertising including print and trade events.
Outdoor posters for a local comedy club. Small budget. Big laughs.
A short film of candid conversations.
Babies are born with all of their adult teeth. Who would have known?
A simple tv spot for a simply great little pan.
The economic downturn of 2008/9 inspired me (and a friend, Deb Maltzman) to start this web campaign, containing fun and free NYC ideas for those who are unemployed. Within a month, we had over 2,000 followers.